Pollster ratings · Head to head

Emerson vs. InsiderAdvantage: which pollster is more accurate?

Emerson comes out ahead on 5 of 7 measures in the Crosstab Trust Index, which grades pollsters on how close their final polls came to actual results from 1998 to 2022.

★ Ahead
Emerson College
A+
Trust Score 85/100 · rank #2
 
InsiderAdvantage
C
Trust Score 28/100 · rank #58

Head to head

MeasureEmersonInsiderAdvantage
Trust Score85/100 ★28/100
Average error
how far final polls missed the result
4.3 pts ★4.6 pts
Versus expected
error compared with what its races predicted
0.6 better ★0.3 worse
Consistency
random miss once its tilt is removed
±4.3 pts ★±4.6 pts
Historical bias
closer to even is better
D+0.4D+0.3 ★
Winners called76% ★62%
Track record
final polls analyzed, 1998–2022
211 polls94 polls
2026 polls3114
2026 lean
versus other polls of the same races
R+1.5R+0.8 ★

2026 races both have polled

RaceEmerson (latest)InsiderAdvantage (latest)
Texas SenateTalarico 47, Paxton 46 (R+3.1 vs. avg)Talarico 47, Paxton 46 (R+2.6 vs. avg)
Michigan SenateEl-Sayed 48, Rogers 46 (R+0.5 vs. avg)El-Sayed 47, Rogers 45 (R+0.3 vs. avg)
Iowa SenateTurek 45, Hinson 50 (R+6.4 vs. avg)Turek 47, Hinson 46 (R+0.3 vs. avg)
Florida SenateMoody 47, Nixon 36Moody 49, Nixon 42
New Hampshire SenatePappas 45, Sununu 44 (R+2 vs. avg)Pappas 48, Sununu 40 (D+5 vs. avg)
Georgia SenateOssoff 48, Collins 43 (D+4.9 vs. avg)Ossoff 50, Collins 42 (R+0.7 vs. avg)
Ohio SenateBrown 46, Husted 49 (R+4.6 vs. avg)Brown 44, Husted 43 (R+2.7 vs. avg)
North Carolina SenateCooper 47, Whatley 41Cooper 48, Whatley 43 (R+4.9 vs. avg)

Compare them in the interactive Trust Index All pollster ratings

More comparisons: Emerson College vs. YouGov · InsiderAdvantage vs. YouGov · Emerson College vs. University of New Hampshire Survey Center · Emerson College vs. New York Times/Siena College · Beacon Research/Shaw & Co. Research vs. Emerson College · Emerson College vs. Rasmussen Reports · Emerson College vs. Ipsos · Emerson College vs. Siena College

Frequently asked questions

Which is more accurate, Emerson or InsiderAdvantage?

Emerson has the smaller average error (4.3 pts vs. 4.6 pts). Overall, emerson comes out ahead on 5 of 7 measures in the Crosstab Trust Index (Emerson: A+, Trust Score 85; InsiderAdvantage: C, Trust Score 28).

Which leans more Republican in 2026, Emerson or InsiderAdvantage?

Emerson (R+1.5 versus other polls of the same races) compared with InsiderAdvantage (R+0.8). Lean describes how a pollster's numbers compare with others; it isn't a measure of accuracy.

Have Emerson and InsiderAdvantage polled the same 2026 races?

Yes: 8 races in Crosstab's data, including Texas Senate, Michigan Senate, Iowa Senate, Florida Senate.

Grades: Crosstab Trust Index, computed from FiveThirtyEight's pollster-ratings data (CC BY 4.0), 1998–2022; 2026 measures from Crosstab's polling data.

Updated 2026-10-04 · Crosstab, nonpartisan polling analysis.