Ipsos comes out ahead on 3 of 6 measures in the Crosstab Trust Index, which grades pollsters on how close their final polls came to actual results from 1998 to 2022.
| Measure | Ipsos | Morning Consult |
|---|---|---|
| Trust Score | 60/100 ★ | 41/100 |
| Average error how far final polls missed the result | 4.7 pts | 4.5 pts ★ |
| Versus expected error compared with what its races predicted | 0.1 worse | 0.1 worse |
| Consistency random miss once its tilt is removed | ±4 pts | ±2.7 pts ★ |
| Historical bias closer to even is better | D+2.4 ★ | D+4 |
| Winners called | 73% ★ | 71% |
| Track record final polls analyzed, 1998–2022 | 175 polls | 74 polls |
| 2026 polls | 14 | 13 |
Compare them in the interactive Trust Index All pollster ratings
More comparisons: Ipsos vs. YouGov · Morning Consult vs. YouGov · Emerson College vs. Ipsos · Emerson College vs. Morning Consult · Ipsos vs. University of New Hampshire Survey Center · Morning Consult vs. University of New Hampshire Survey Center · Ipsos vs. New York Times/Siena College · Morning Consult vs. New York Times/Siena College
Morning Consult has the smaller average error (4.5 pts vs. 4.7 pts). Overall, ipsos comes out ahead on 3 of 6 measures in the Crosstab Trust Index (Ipsos: B+, Trust Score 60; Morning Consult: B-, Trust Score 41).
Grades: Crosstab Trust Index, computed from FiveThirtyEight's pollster-ratings data (CC BY 4.0), 1998–2022; 2026 measures from Crosstab's polling data.
Updated 2026-10-04 · Crosstab, nonpartisan polling analysis.