Pollster ratings · Crosstab Trust Index

Market Shares Corp. C

Trust Score 28/100, rank #57 of 72 (low confidence; grade held in 39% of 400 resamples, plausible rank #28–71). Consistent R tilt.

Average error
6
points, vs. 5.6 expected for its races
Versus other pollsters, same races
0.6 worse
points
Historical bias
R+4.1
which way its misses leaned
Winners called
82%
22 polls, 1998–2012

How Market Shares Corp. compares

Trust Score percentile19th (median 49)
Accuracy versus expected17th percentile
Random miss (consistency)±5.4 pts
MethodLive Phone
Transparency score6/10

Average error by election cycle

CyclePollsAvg errorBias
1998410.9R+10.9
200078R+5.2
200243.7R+2.3
200423.2D+0.9
200614.5D+4.5
200811.1R+1.1
201023.1R+3.1
201210.5D+0.5

Open Market Shares Corp. in the interactive Trust Index All pollster ratings

Frequently asked questions

Is Market Shares Corp. accurate?

Market Shares Corp. is rated C in the Crosstab Trust Index (Trust Score 28 of 100, rank 57 of 72, low confidence). Its final polls missed the actual margin by 6 points on average, against 5.6 expected for the races it polled, and it called the winner in 82% of races.

Does Market Shares Corp. lean Republican or Democratic?

Historically, Market Shares Corp.'s misses leaned R+4.1 on average. Lean describes how its numbers compare; it isn't an accusation of bias.

Grades: Crosstab Trust Index, computed from FiveThirtyEight's pollster-ratings data (CC BY 4.0), 1998–2022; 2026 measures from Crosstab's polling data.

Updated 2026-10-04 · Crosstab, nonpartisan polling analysis.